Hi, I'm Jaylene —the strategic mind behind Brim and Bold Creative.
After building 200+ websites and countless brand identities over the past 6 years, I've learned exactly what separates businesses that thrive from those that struggle to get noticed. It's not about having the biggest marketing budget or following every trend—it's about having a brand that authentically connects with your ideal clients and positions you as the obvious choice.
I founded Brim and Bold because I was tired of seeing incredible entrepreneurs with world-class expertise get overlooked because their brands didn't tell their stories effectively. Your business deserves better than generic templates and cookie-cutter solutions.
What I Believe
Your brand should work as your 24/7 business development tool. Every touchpoint—from your logo to your website to your business cards—should clearly communicate your value and build trust with the people who need what you offer.
Strategy comes first, design follows. Beautiful visuals mean nothing if they don't serve your business goals. I start every project by understanding your objectives, your audience, and your competitive landscape.
Authenticity converts better than perfection. Your brand should feel like you—just clarified, elevated, and strategically positioned. When your brand truly represents who you are, attracting ideal clients becomes natural.
Strategic Brand Development
I create brand identities that immediately communicate your expertise and differentiate you from competitors. This isn't about making things "pretty"—it's about strategic positioning that justifies premium pricing.
Conversion-Optimized Websites
Every website I build is designed with one goal: convert visitors into clients. Using Squarespace and Shopify, I create digital experiences that guide prospects through a strategic journey from discovery to booking calls.
Complete Brand Strategy
From messaging and positioning to visual identity and digital presence, I help you create a cohesive brand experience that builds trust and drives consistent business growth.
The Approach
Discovery & Strategy - I start by understanding your business goals, ideal clients, and competitive landscape. This foundation informs every decision we make together.
Strategic Positioning - We clarify what makes you different and create messaging that immediately communicates your unique value.
Visual Identity Development - Your logo, colors, and typography are strategically chosen to appeal to your ideal clients and build instant credibility.
Website Development - Every page is designed to guide visitors toward booking calls and hiring you. Mobile-responsive, SEO-optimized, and built to grow with your business.
Launch & Optimization - We don't just launch and disappear. I ensure everything works perfectly and help you optimize for even better results.
Why Brim and Bold?
- It’s personal. No one-size-fits-all branding here. We dive deep to make sure your brand is you, just elevated.
- We speak Squarespace, Shopify, Wix, Wordpress & Figma Whether you're selling services or physical products, we design user-friendly sites that look amazing and perform even better.
- We believe in bold. If you're ready to stop playing small, we’re here for it. Let’s build a brand that reflects your ambition.
Ready to Transform Your Business?
If you're tired of your brand holding back your business growth and ready to be positioned as the premium choice in your market, let's talk. I only work with a select number of clients each quarter to ensure exceptional results for every partnership. The next step is a complimentary strategy conversation where we'll discuss your goals and explore how strategic branding can transform your business.
– Your unapologetic brand starts here.